Our solutions for the digital acquisition of new customers are as diverse as our client portfolio.
As experts in B2C lead generation, we know where and how to reach your potential customers to position your message within earshot, always relying on the right instinct. To this end, Cooper meticulously analyzes your business sector and develops legally certain tailor-made marketing campaigns based on our own data, making use of our profound experience to generate current and highly qualified leads for your business sector. With a mix of fresh ideas and best-practice strategies, we measurably expand your market shares and strengthen your company’s success sustainably.
Fresh and current data
Digital marketing requires legal certainty. We generate, analyze and process our data ourselves, naturally after obtaining the consent of the addressee and a DOI confirmation.
Customer data to meet your needs
It’s all about an accurate approach of the target group. Our data collection process runs through a multi-stage filtration mechanism, creating an ideal basis for exploiting new qualified customer potentials.
Let our leads promote your success
We are not satisfied until we have effectively and successfully helped you win new customers on a long-term basis. We therefore stand by your side providing expertise in all issues related to lead generation.
Solutions and Services
Fresh ideas join local expertise
Our solutions and services promote your marketing objectives with a country-specific portfolio of products and services, pairing best-practice lead generation strategies and direct marketing instruments with fresh ideas and local expertise.
B2C lead generation
To encourage new customer potentials to interact, Cooper applies various activating and creative strategies with a viral effect to deliver a large volume of highly qualified leads.
- Co-registration: lifestyle surveys and special interest
- Voucher marketing
- Opt-in: obtain marketing consent
Target group-oriented email marketing with qualified high-quality leads is a powerful tool for retaining existing customers and convincing new customers of your business concept.
- Stand-alone emailing (CPM, CPC, CPL, CPX, audience targeting)
- Outsourcing of email list management and monetization
- Outsourcing of campaign management
- Newsletter creation
- Customer reactivation
How can new customers be approached despite different personal communication channels? Cooper meets this challenge with creative SMS marketing strategies.
- Text messages
- Push notifications
Telephone marketing is an effective way of targeting new customers, relying on their willingness to receive personal consultation. At Cooper we already support our customers in advance.
- Pre-qualification over the phone
- Explicit customer consent to B2C contact
- Network of partner call centers
- Highly qualified leads with 100% legal certainty
- Lead generation in accordance with the GDPR
- Focus on your KPIs
- Professional consulting
- Many years of expertise
- Comprehensive consulting and implementation of campaigns
- High number of advertising campaigns
- Individual solutions in various sales channels
- Swift implementation
- Reliable back end systems
- International advertising network
- High degree of flexibility and responsiveness in the team
- 12 languages spoken in the company
Lead generation – FAQ
What is a lead?
What is lead generation?
Which issues does it solve?
How can the quality be identified?
What does B2C stand for?
What does B2B stand for?
Our know-how, your satisfaction
In contrast to others, we walk the talk: The Cooper Performance Guarantee promotes your process of acquiring new customers with budget reliability, performance orientation and expertise offered in strong service packages.
new customer channels
million leads each month
campaigns each month
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