Feel the power of leads

Cooper Advertising is your expert for B2C and B2B performance marketing, offering innovative and creative solutions to successfully acquire new customers.

Why Cooper

Being the German market leader in performance marketing, Cooper Advertising offers innovative solutions across Europe and efficiently supports you in the quantitative and qualified generation of new customer potentials.

What we do

As an innovative lead broker and generator, Cooper supports you in exploiting untapped target groups using performance marketing, email, SMS and telephone campaigns paired with a mix of fresh ideas and best-practice strategies.

Who we are

Reliability is the foundation of every trusting partnership. Relying on many years of expertise, creative know-how, technical edge and legal certainty, Cooper Advertising helps your company become more successful.

Data you can count on

Cooper Advertising delivers quantitative and qualified leads for your customer acquisition process for the following marketing channels:

Data for
Telemarketing

Qualified new customer contacts provided for you to establish contact personally.

Data for
Email marketing

Qualified and responsive numbers of email addresses.

Data for
Direct mailing

Large amounts of qualified fresh addresses with a vast number of selection criteria.

Data for
SMS marketing

High-quality contacts for your mobile strategies.

Solutions and Services

Fresh ideas join local expertise

Our solutions and services promote your marketing objectives with a country-specific portfolio of products and services, pairing best-practice lead generation strategies and direct marketing instruments with fresh ideas and local expertise.

B2C & B2B LEAD BROKING AND GENERATION

To encourage new customer potentials to interact, Cooper applies various activating and creative strategies with a viral effect to deliver a large volume of highly qualified leads.

Details

Co-sponsoring
Co-registration: lifestyle surveys and special interest
Voucher marketing
Opt-in: obtain marketing consent

Email marketing

Target group-oriented email marketing with qualified high-quality leads is a powerful tool for retaining existing customers and convincing new customers of your business concept.

Details

Stand-alone emailing (CPM, CPC, CPL, CPX, audience targeting)
Outsourcing of email list management and monetization
Outsourcing of campaign management
Newsletter creation
Profiling
Post-qualification
Customer reactivation

SMS marketing

How can new customers be approached despite different personal communication channels? Cooper meets this challenge with creative SMS marketing strategies.

Details

Text messages
Push notifications

Telephone marketing

Telephone marketing is an effective way of targeting new customers, relying on their willingness to receive personal consultation. At Cooper we already support our customers in advance.

Details

Pre-qualification over the phone
Explicit customer consent to B2C contact
Network of partner call centers

Display advertising

Virtual platforms hold a huge potential for your marketing goals. In the acquisition of new customers, Cooper also relies on graphic and technical tools in target group-relevant contexts.

Details